Stage: Unleashing Hidden Talents
Studio Herrström embarked on a journey to create a new brand for Stage. Combining the best elements of popular shows like The Voice and the viral sensation TikTok, Stage introduces a unique round-by-round competition format that empowers aspiring artists to showcase their talents and gain visibility among fans and audiences
To enhance the visual identity impact, the studio integrated the identity into a seamlessly dynamic symbol. Combining visual elements to create a vibrant and energetic carousel that not only catches the eye but also conveys the brand's core message. This symbolic aspect symbolizes the diversity of talents on Stage and the range of genres represented.
The fluid motion and interaction between the bars create a sense of unity and collaboration, reflecting the supportive community that Stage fosters.